That Glasgow Witch
A brand built around Scottish folk practice and community. A place that makes the ancient feel ordinary and the ordinary feel sacred. Unlike spiritual brands built on aesthetics, products, or performance, That Glasgow Witch is rooted in a living, culturally specific practice, taught by someone who carries it in daily life and offers it with the warmth, humour, and honesty of a fireside conversation. I knew I wanted this brand to be felt. Both emotionally and in a tactile, physical way.
Services: Brand Identity, Creative Direction, Illustration, Merch, Print Materials, Circle Design Support
